Tiwalade Joanna Okedara-Kalu
Founder, CEO and CTO at startbuddiTiwalade Joanna Okedara-Kalu is the founder, CEO and CTO of startbuddi, the business system that brings clients, bookings, invoices, projects, marketing and the Chip AI assistant into one place. Tiwalade builds software around how service businesses really work day to day, and writes about client management, getting paid on time and why small businesses outgrow the tools they start with.
Founded startbuddi and leads its product and engineering
Published by Tiwalade Joanna Okedara-Kalu

Agile project management for small teams: the practical guide
How a team of two to ten can work in agile cycles without the ceremony: Scrum or Kanban, a one-hour meeting rhythm,…

How to move your business off spreadsheets (without losing anything)
Outgrown your spreadsheets? How to spot the signs, clean your data and move customers, invoices and projects into one system, one sheet…

AI chatbots for small business websites: what to know first
Thinking about an AI chatbot for your website? What it can and can't do, the risks to plan for, what to prepare,…

How to run a project kickoff meeting (with agenda)
A 60-minute project kickoff meeting agenda, the questions to ask your client, a follow-up email template and the mistakes to avoid.

Client portals: why they save service businesses hours each week
A client portal puts updates, files, approvals and invoices in one private page per client. Here's where it saves time and how…

Local SEO for small businesses: how to get found on Google
How local SEO works, what Google looks at when it ranks nearby businesses, and a 30-day plan to get your business found…

How to write a business proposal that wins the job
The eight parts of a business proposal that wins, a template you can copy, how to price it and how to follow…

Retainer agreements: how to sell and bill monthly retainers
How to choose, price and pitch a monthly retainer, what your retainer agreement should say, and how to bill it without chasing.

Deposits and upfront payments: how much to ask for and how
How much upfront payment to ask clients for, how to explain it, what to write about refunds, and the easiest ways to…

How to organise customer information without searching through chats and notes
A practical system to organise customer information in one place: what to record, how to move it out of chats, and the…

How to set up a CRM for a small service business: a step-by-step guide
A ten-step CRM setup guide for service businesses: goals, stages, clean data, fields, forms and bookings, follow-ups, delivery, training and a monthly…

AI assistant for small business operations: what it should and shouldn’t do
What an AI assistant should handle in a small business, what it should never do on its own, how to protect client…
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Facts, prices and rules come from official and reputable sources, not from memory or other roundups.
Anything about startbuddi is checked against how the product actually works today.
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startbuddi gives you bookings, invoices, an inbox and Chip AI in one place. Free to start.
