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SMS marketing

Bulk SMS that reaches customers in minutes.

Write it, personalise it, schedule it. Bulk SMS marketing software that sends through startbuddi's built-in SMS or your own Termii, Africa's Talking, Twilio or Brevo account, with opt-outs handled for you.

Start free

Free plan, no card needed. Or book a demo.

Write and send

Write a text blast in a minute. Send it now or later.

Name the campaign, pick who gets it, write the message and watch it on a phone preview as you type. The counter shows how many SMS segments it will use, so there are no surprises.

  • Merge tags: {first_name}, {last_name}, {city} and more
  • Live phone preview and segment counter (160 characters each)
  • Send Now, Schedule Campaign or Save Draft
Built-in or your own

Nothing to set up. Or bring the SMS account you already have.

Your texts go out through startbuddi's built-in SMS straight away. Already pay Termii, Africa's Talking, Twilio or Brevo? Connect your account and send with your own sender ID.

  • Built-in SMS works from day one
  • Connect Termii, Africa's Talking, Twilio or Brevo
  • "Send a test message" and a readiness checklist
Opt-outs

STOP means stop. Automatically.

When someone replies STOP, UNSUBSCRIBE, CANCEL, END or QUIT, they come off your SMS list and every campaign skips them. You stay on the right side of your customers, and the rules.

  • Five opt-out words read automatically
  • Works on built-in SMS, Twilio and Africa's Talking
  • Opt-in status on every contact: Opted in, Pending, Opted out
Results

See what was delivered, and who replied.

The SMS overview shows messages sent, delivery rate, replies and opt-outs over time. Click a contact to see every text they got from you, and export the report when you need it.

  • Messages Sent, Delivery Rate, Replies and Opt-Outs
  • An SMS insights drawer on each contact
  • Export Report for your records
Import numbers

Bring your customer numbers in one go.

Add one number, or upload a CSV with a phone, mobile or number column. The numbers are saved to your main contact list, so the same people are ready for email and WhatsApp too.

  • Import numbers from a CSV
  • Saved to the same contacts as your CRM
  • SMS lists are the same lists as email
What comes next

One text, and everything that follows.

SMS runs in the same workspace as your contacts and inbox, so a reply is never lost in someone's phone.

You send the blast

  1. It is delivered

    Delivery updates come back from the network.

    Delivered

  2. They reply

    Replies land in your Customers inbox.

    Inbox

  3. A follow-up is ready

    Add a Send SMS step to any automation.

    Automations
A customer, not just a number
Works with everything

Marketing talks to the rest of your business.

Everything below shows up on the client's record on its own, so you never piece the story together by hand.

CRMNumbers live on the same contact records
InboxSMS replies land in the shared inbox
AutomationsSend SMS is a step in any automation
MarketingOne record per client
MarketingThe same lists work for email and SMS
SitesForm sign-ups with a phone number are ready to text
Chip AIChip helps you write the text
Chip AI

Ask Chip. It already knows your marketing.

Chip works from your own records, so the answer comes with names, amounts and dates, and a next step you can take in one click.

Meet Chip
Plans

Which plans include SMS marketing?

SMS unlocks on Starter with 50 texts a month, rising to 200 on Growth and 500 on Scale. Texts sent through your own provider account are paid to that provider.

Start freeSee plans and prices
  • FreeNot on this plan
  • StarterIncluded, 30-day trial
  • GrowthIncluded, 30-day trial
  • ScaleIncluded, 30-day trial

More in Marketing

Marketing Email marketing WhatsApp marketing Social media Campaigns Audiences, lists & segments Marketing analytics Brand kit
For agencies

Win the pitch. Bill the work.

Proposals, projects and invoices for every client, without four tools in between.

Start free See it for agencies

Questions about SMS marketing

Can I send bulk SMS in Nigeria with my own sender ID?
Yes. Set your sender ID on each campaign. Use the built-in SMS, or connect your own Termii or Africa's Talking account.
Which SMS providers can I connect?
Termii, Africa's Talking, Twilio and Brevo. Or skip it and use startbuddi's built-in SMS, which needs no setup.
Are opt-outs handled for me?
Yes. STOP, UNSUBSCRIBE, CANCEL, END and QUIT remove someone from every SMS campaign. Replies are read automatically on built-in SMS, Twilio and Africa's Talking; Termii and Brevo replies are not read yet.
Can I personalise each text?
Yes. Insert merge tags like {first_name} and {city}, and check the phone preview before you send.
Is SMS on the Free plan?
No. SMS unlocks on Starter along with the rest of the Marketing hub, and every paid plan starts with a 30-day trial.

Send the text that brings them in.

Built-in SMS or your own provider, opt-outs handled, replies in one inbox. Start free and try SMS on Starter for 30 days.

Start free
Or book a demo and we'll set it up with you.