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Audiences, lists & segments

One audience, every channel.

Email list management for small business, without the spreadsheet. Import your list, group people by hand or with segments that fill themselves, and always know who agreed to hear from you.

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Free plan, no card needed. Or book a demo.

Lists and segments

Lists you manage. Segments that manage themselves.

Add people to a list by hand, or set rules once and let a segment fill itself: city, tag, when they joined, what they booked, whether they paid. Then click "Email this group".

  • 35+ rule fields: location, forms, bookings, campaigns, deals, invoices
  • Tags you can rename or merge
  • Custom fields you can segment on
Ask Chip

Describe who you want. Chip builds the segment.

Type who you want to reach in plain words. Chip turns it into rules over your contacts, forms, bookings and campaigns, shows how many match today and saves it as a segment.

  • "Ask Chip to build an audience" in the email flow
  • See the match count before you use it
  • Saved as a normal segment you can edit
Import

Bring your list over in five steps.

Drag in a CSV, choose what happens to people you already have, map the columns and check the validation report before anything is saved. Coming from HubSpot or Zoho CRM? Export your contacts there as a CSV file and import it here.

  • Create new and update existing, matched by email
  • Map columns to 18 fields, including tags and source
  • Invalid and missing emails flagged before import
One contact list

The same people as your CRM. No syncing.

Your audience is not a copy. Every list and segment is a view of the contacts in Customers, so a new booking, a paid invoice or an unsubscribe shows up everywhere at once.

  • One record per person across email, SMS and WhatsApp
  • Form sign-ups become contacts straight away
  • An unsubscribe counts on every list at once
Works with everything

Marketing talks to the rest of your business.

Everything below shows up on the client's record on its own, so you never piece the story together by hand.

CRMEvery contact is a record in Customers
SitesForm sign-ups become contacts you can segment
MarketingSegments become campaign audiences
MarketingOne record per client
MoneySegment by paid or unpaid invoices
AutomationsTags and fields can be set by automations
Chip AIChip builds segments from a sentence
Chip AI

Ask Chip. It already knows your marketing.

Chip works from your own records, so the answer comes with names, amounts and dates, and a next step you can take in one click.

Meet Chip
Plans

Which plans include audiences?

Lists and segments live in Email Marketing, part of the Marketing hub that unlocks on Starter. Starter holds 2,500 contacts, Growth 15,000 and Scale 75,000.

Start freeSee plans and prices
  • FreeNot on this plan
  • StarterIncluded, 30-day trial
  • GrowthIncluded, 30-day trial
  • ScaleIncluded, 30-day trial

More in Marketing

Marketing Email marketing SMS marketing WhatsApp marketing Social media Campaigns Marketing analytics Brand kit
For agencies

Win the pitch. Bill the work.

Proposals, projects and invoices for every client, without four tools in between.

Start free See it for agencies

Questions about audiences

What is the difference between a list and a segment?
A list is a group you add people to yourself. A segment fills itself from rules, like city, tag or when someone joined, and stays up to date.
Can I import my customer list from Excel?
Yes. Save it as a CSV, drag it in and map the columns. You see valid rows, duplicates and invalid emails before anything is imported.
How do you handle email consent and unsubscribes?
Each contact has a marketing status with a consent source and date. Unsubscribed and suppressed contacts are left out of campaigns automatically.
Can I segment Lagos customers who booked but didn't pay?
Yes. Combine City is Lagos, made a booking and has an unpaid invoice, or just ask Chip in plain words.
Can I bring contacts from HubSpot or Zoho?
Yes, by CSV. Export your contacts from HubSpot, Zoho CRM or any other tool as a CSV file and import it. There's no one-click HubSpot or Zoho connection yet, and only contacts come across, not deals.

Send to the right people, every time.

Your list, your segments and your consent records in one place. Start free and unlock Marketing on Starter with a 30-day trial.

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Or book a demo and we'll set it up with you.