Forms that turn answers into customers.
The online form builder for small business that knows what happens next. Build a form in minutes or describe it to Chip. Every response lands in your contacts, can take a payment and can start your follow-up.
Free plan, no card needed. Or book a demo.
Describe the form. Chip builds it.
Type "a quote form for my cleaning business" and Chip generates the fields, ready to edit in the builder. Or start from one of 12 templates, from lead capture and client onboarding to patient intake and job applications.
- "Generate with AI" from one sentence
- 12 templates for business, agency, healthcare, real estate, education and restaurants
- "Ask Chip" suggests fields while you build
Only ask what matters.
Show, hide or skip questions based on earlier answers, so people only see what applies to them. Or walk them through one question at a time. Describe a rule in plain words and Chip builds it.
- When … Then …: Show, Hide, Make required, Jump, End the form
- Multi-step: one question per screen, like a conversation
- Rules from plain English, built by Chip
Get paid the moment someone fills it in.
Add a Payment field with a fixed amount, or let people choose how much. When they submit, they go straight to a Paystack or Stripe checkout, and the money shows in your form analytics.
- "Amount to collect" or "Let them choose the amount"
- Paystack or Stripe checkout after submitting
- "Collected through forms" in Analytics
Every answer becomes a contact.
Each response creates or updates the submitter in Customers, with no copying between tools. Map any answer to a contact property, choose how duplicates are handled, and mark who agreed to marketing.
- "Add or update submitter in CRM"
- "Save answer to contact property"
- "Counts as marketing consent" on the fields you choose
See which questions people skip.
Total responses, completion rate and money collected, plus where responses come from, which questions people answer, and the devices and sites they use. Fix the question that loses people.
- "Completion rate" from views to submissions
- "Which questions people answer"
- "Devices" and "Traffic sources"
From a form to a paid job.
The form is the start. Everything after happens on the same record.
-
They land in Customers
With their answers and where they came from.
Contact -
The follow-up starts
An email, SMS or WhatsApp, plus a task for you.
Automation -
You send a quote
From Money Manager, on the same contact.
Estimate -
You get paid
Invoice and payment link.
Paid
Sites talks to the rest of your business.
Everything below shows up on the client's record on its own, so you never piece the story together by hand.
Ask Chip. It already knows your sites.
Chip works from your own records, so the answer comes with names, amounts and dates, and a next step you can take in one click.
Which plans include Forms?
Forms are on every plan: Free includes 1 live form, Starter raises that to 20, and Growth and Scale have no limit. Responses are never metered, and follow-up automations unlock on Starter.
- FreeIncluded, free forever
- StarterIncluded, 30-day trial
- GrowthIncluded, 30-day trial
- ScaleIncluded, 30-day trial
Questions about Forms
Is this a free online form builder?
Can I collect payments with a form in Naira?
Can I keep my own website form?
How do I share a form?
Can I remove the "Powered by startbuddi" line?
Stop losing enquiries in your inbox.
Build a form in a minute, take payment on it, and every answer lands in your contacts. Free to start.
Or book a demo and we'll set it up with you.