Learn it once. Set it up right.
Step-by-step guides that end with something working in your business. Read a chapter at a time, and pick up where you left off.
Content marketing for small business: research, create and share content that sells
A four-part guide to content marketing for small business: find the questions customers ask, create useful content faster with AI, share it widely and measure what it brings in.
- 1Content marketing for small business: what it is and how it paysChapter 1 · 11 min read
- 2Market research for content: find the questions customers askChapter 2 · 11 min read
- 3Create useful content faster, with AI marketing tools used wellChapter 3 · 10 min read
- 4Share, capture and measure your contentChapter 4 · 10 min read
Learning paths
A few guides in a set order, for one part of your business.
Work, step by step
Start with Goal setting for small business: how to set goals your team will actually hit, then How to delegate tasks: a practical guide for small business owners, and 10 more.
9 guides · 14 hr 15 minCRM, step by step
Start with Customer retention strategies for small businesses: keep customers coming back, then Customer service for small business: standards, complaints, tools and AI, and 7 more.
9 guides · 9 hr 20 minMoney, step by step
Start with Financial statements for small business: read your numbers with confidence, then How to create a business budget you will actually use, and 7 more.
Marketing on WhatsApp, email and SMS: a starter playbook
Time management for business owners: find your hours and spend them well
Social media marketing for small business: plan, post and win customers
The small business tool stack: every app you need, and how to run them from one place
Small business taxes for beginners: what to pay, keep and set aside
SEO for small business: a plain-English guide to getting found on Google
Sales process for small business: a simple, repeatable way to win more clients
Recurring revenue for service businesses: retainers, plans and memberships
Project management for beginners: plan, run and finish your first project
Pricing strategy for small business: set, present and raise your prices
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