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Outreach

Follow-ups that go out on time, and stop the second they reply.

You meant to send that second email. Then the week happened. Outreach sends a short run of emails from your own mailbox, adds the calls and LinkedIn messages to your task list, and stops for anyone who replies, books or says no thanks.

Start free

Start with the one thing you need. The rest is there when you're ready. Free plan, no card needed. Or book a demo.

Steps

Emails, waits, calls and LinkedIn. In the order you choose.

A sequence is a straight line of steps. Emails go out on their own. A wait counts business days. A condition checks whether they clicked or opened the last email and carries on, ends, or skips ahead. Calls, LinkedIn messages and emails you want to send yourself become tasks.

  • Up to 10 emails a sequence; follow-ups reply in the same thread
  • Conditions only jump forward, so nobody gets stuck in a loop
  • LinkedIn is always a task you send yourself; startbuddi never automates it

A sequence with an email, a wait, a condition on clicks, a call, a LinkedIn task and a follow-up in the same thread.

Write with Chip

One sentence in. A whole sequence out.

Tell Chip what you offer and to whom, pick how many emails and a tone (Friendly, Direct or Formal), and it drafts the opener and the follow-ups in the editor for you to change. Short, plain text, one clear ask, and nothing made up about the reader.

  • Personalised first lines from what Prospecting found, approved by you or written as each email goes
  • Variables like {first_name|there} with a fallback, and booking links that end the sequence
  • An unsubscribe line is added to every email for you
Stop rules

The email that gets you reported is the one after "no thanks".

Someone replies, books a meeting, opts out, bounces, is marked Do Not Contact or becomes a customer: their sequence ends at once, and a reply ends every other sequence they are in too. Nobody can switch that off. You can add your own end rules on top.

  • End when they book (any booking, or the types you pick) or fill in a form
  • End when a deal is opened for them, or they get a tag you pick
  • Out-of-office replies pause the sequence until the day after they are back
Mailboxes

Your mailbox, sending like a person, not a machine.

Connect a Gmail, Google Workspace or SMTP mailbox and switch it on for outreach. A new mailbox sends 30 a day and climbs by 5 a week up to the ceiling you set, never above 100, with a random pause between emails and only inside your sending window.

  • Sends on weekdays, 8:00 to 17:00 in their timezone where known
  • Checks your domain's SPF, DKIM and DMARC and says what to fix
  • Pauses itself if bounces pass 3% or complaints pass 0.1% in a week
Tasks

The steps a robot shouldn't do, lined up for you.

Calls, LinkedIn messages and manual emails land in Outreach → Tasks on the day they are due, with the person, the talking points or the draft. Do it, mark it done, and the sequence moves on. If they stop, their open tasks go with them.

  • Call from your browser and log how it went
  • Manual emails arrive with Chip's draft filled in
  • Someone who leaves the sequence leaves your task list too

Outreach tasks: two calls, a LinkedIn message and a manual email, due today.

Results

Count replies that matter, not opens.

Each sequence shows positive replies, replies, meetings booked, bounces and opt-outs, step by step. Set a goal for the outreach, like "booked a call within 30 days", and see how many people it won. On Growth and up, A/B test a subject or a whole email and Chip sorts the replies.

  • A/B winner called only after 50 people each and a 2-point gap
  • Replies sorted as Interested, Not now, Not interested, Wrong person, Out of office or Unsubscribe
  • A wrong-person reply keeps the name they pointed you to
What comes next

From a saved prospect to a booked call.

Outreach sits between finding people and closing deals, on the same contact record.

People you saved
  1. Add people

    From Prospecting, a prospect list or a tag. A checklist says who is left out and why.

    ProspectingLists
  2. The sequence sends

    From your mailbox, within its daily limit and sending window.

    Mailboxes
  3. They reply

    The sequence stops and the reply waits in the Sales inbox.

    Sales inbox
  4. They book

    Your booking link in the email ends the sequence and shows up in Meetings.

    BookingsMeetings
A meeting in your calendar
Compared

Outreach, next to the cold email tools.

These tools are built for sending at volume. Outreach is for sending a sensible amount from your own mailbox, with the deal and the invoice in the same place.

startbuddi OutreachlemlistInstantlyApollo
Free planYes: 1 mailbox, 1 running sequence14-day trial"Start free", plan not namedYes: email campaigns, Gmail only
Sending mailboxes1, 2, 5 or 10 by planUnlimited on Email; 5 per user on MultichannelUnlimited, with warm-upGmail on Free; other providers from Basic
Call stepsCall tasks, dialled from your browserDialer on MultichannelNot on its pricing pageCall recording on Professional
LinkedIn stepsTasks you send yourselfLinkedIn automation on MultichannelNot on its pricing pageNot checked
Lead databaseLive web search per request, with sources650M+ leads450M+ leads on its bundlesIts own database
Deals, bookings and invoices in the same accountYesCRM integrationsCRM exportPipeline tools mentioned

Where they're better

  • lemlistAutomated LinkedIn steps, a dialer and a large lead database on one plan.
  • InstantlyUnlimited sending accounts with warm-up, and an AI reply agent on its Scale bundle.
  • ApolloA big ready-made database next to the campaigns, with a free plan.

startbuddi is our product. Facts about other tools come from their own pages, checked on 13 October 2026, and plans change, so check before you buy: lemlist pricing · Instantly pricing · Apollo pricing.

Works with everything

CRM talks to the rest of your business.

Everything below shows up on the client's record by itself, so you never piece the story together by hand.

CRMPeople join from Prospecting, lists and tags
InboxReplies land in the Sales inbox
SitesBooking links and forms can end a sequence
CRMOne record per client
WorkSequence goals count as sales wins
AutomationsAfter the deal, Automations takes over
Chip AIChip writes, personalises and sorts replies
Chip AI

Ask Chip. It already knows your prospects.

Chip works from your own records, so the answer comes with names, amounts and dates, and a next step you can take in one click.

Meet Chip
Plans

Which plans include Outreach?

Outreach is on every plan. Free sends from 1 mailbox with 1 sequence running at a time. Starter has 2 mailboxes and 5 running sequences; Growth has 5 mailboxes and Scale 10, both with no limit on running sequences. A/B tests and Chip sorting your replies come with Growth. Writing with Chip and personalised first lines use Chip credits.

  • FreeIncluded, free forever
  • StarterIncluded, 30-day trial
  • GrowthIncluded, 30-day trial
  • ScaleIncluded, 30-day trial
For agencies

Win the pitch. Bill the work.

Proposals, projects and invoices for every client, without four tools in between.

Questions about Outreach

Which email accounts can I send from?
Gmail, Google Workspace, or any mailbox with SMTP. startbuddi needs to read replies too (Gmail does this once connected; SMTP needs IMAP), because a sequence stops the moment someone answers.
How many emails a day will it send?
A new mailbox starts at 30 a day and goes up by 5 each week until it reaches the ceiling you set, never more than 100. Emails go out one at a time, a minute or three apart, on weekdays between 8:00 and 17:00 in the person's timezone where we know it.
Can I add someone to the same sequence twice?
Not by accident. Anyone already in a sequence, or who already went through this one, is left out and the checklist says so. You can choose to start someone again from the first email, but never if they opted out, bounced or are on Do Not Contact.
Can sequences send WhatsApp or text messages?
No. Sequence steps are emails, waits, conditions, and call, LinkedIn and manual email tasks. You can still send someone a WhatsApp or a text one to one from the Sales inbox.
Does it automate LinkedIn?
No, and it won't. A LinkedIn step opens their profile and suggests a message; you send it yourself and mark the task done.
Should I track opens?
Probably not. Many inboxes block the tracking image and some preload it, and it can hurt delivery. Link clicks are the better signal, and conditions can use them.

Send the follow-up. Every time. Without thinking about it.

Write a sequence in minutes, send it from your own mailbox, and let replies stop it for you. Free to start.

Start free

No need to set everything up on day one.

Or book a demo and we'll set it up with you.