01
Email marketing
Four steps from idea to inbox: who, what, a check, and when. Drag-and-drop or Chip-written, sent from your own domain.
Explore Email marketing
Marketing
Your marketing, all in one place.
Email, SMS, WhatsApp and social in one hub, with Chip to help you write it and a scoreboard that shows what actually brought money in. The all-in-one marketing platform for small business that replaces Mailchimp, a separate SMS tool and the planning spreadsheet.
Free plan, no card needed. Or book a demo.
Every channel
Email, SMS, WhatsApp and social, side by side.
Every channel sits in one Marketing rail, and they all talk to the same contacts. No exporting lists from one tool to another, and replies come back to your Customers inbox.
- Email Marketing, SMS, WhatsApp and Social Media in one place
- One contact list behind every channel
- Email and SMS results side by side on the Overview
Chip writes
Stuck on what to say? Chip writes the first draft.
Tell Chip what the email is about and it writes the subject, preview, copy and button. Describe who it is for and Chip turns that into an audience. It writes in the voice you set in your brand kit.
- "Create with Chip" in the email flow
- "Ask Chip to build an audience" from plain words
- A second version for A/B tests in one click
Campaigns
Plan a launch once. See every piece on one calendar.
A campaign groups the email, the posts, the landing page, the form and the follow-ups for one launch, promo or event. Start from a proven plan or let Chip draft one.
- Five ready plans, from product launch to win-back
- Every send, post and milestone on one calendar
- Goals, leads and revenue per campaign
Results
Know which marketing made you money.
When a contact your campaign reached pays an invoice, that revenue is counted. Log your ad spend in Money Manager and you see return on ad spend and cost per customer, worked out from real numbers.
- Revenue from paid invoices, in your own currency
- ROAS, cost per acquisition and LTV:CAC
- A funnel from first open to repeat buyer
Inside
Everything in the Marketing hub.
Each channel and tool has its own page. Open the one you need first.
02
SMS marketing
Bulk texts with your sender ID, merge tags and scheduling. Built-in SMS, or your own Termii, Africa's Talking, Twilio or Brevo account.
Explore SMS marketing
03
WhatsApp marketing
Broadcast to people who opted in, on your own business number, with every reply in one inbox.
Explore WhatsApp marketing
04
Social media
Plan a week of posts with Chip and schedule them to your social accounts from one calendar.
Explore Social media
05
Campaigns
Group the emails, posts, pages and forms for one launch, then track its goals, leads and revenue.
Explore Campaigns
06
Audiences, lists & segments
Import your list, group people by hand or by rules, and always know who agreed to hear from you.
Explore Audiences, lists & segments
07
Marketing analytics
Revenue, ROAS, cost per customer and your best send times, worked out from real invoices.
Explore Marketing analytics
08
Brand kit
Your logo, colours, fonts and voice, set once and used by the email builder, your pages and Chip.
Explore Brand kitWhat comes next
From one campaign to a paying customer.
Marketing lives in the same workspace as your contacts, inbox and invoices, so you can follow a customer from the first message to the payment.
You plan a campaign
-
You send it
Email, SMS, WhatsApp or social, to a list or segment.
EmailSMSWhatsApp -
They reply
Replies land in your Customers inbox, on the right contact.
Inbox -
The follow-up runs
An automation sends the next message for you.
Automations -
They pay
The paid invoice counts towards the campaign's revenue.
InvoiceRevenue
Paid, and you know which campaign did it
Works with everything
Marketing talks to the rest of your business.
Everything below shows up on the client's record on its own, so you never piece the story together by hand.
CRMEvery list and segment is a view of your contacts
InboxCampaign replies land in your inbox
AutomationsFollow-up sequences run in Automations
MarketingOne record per client
SitesLanding pages and forms join your campaigns
MoneyPaid invoices show what marketing earned
Chip AIChip writes emails and builds audiences
Chip AI
Ask Chip. It already knows your marketing.
Chip works from your own records, so the answer comes with names, amounts and dates, and a next step you can take in one click.
Plans
Which plans include Marketing?
The Marketing hub unlocks on Starter and is on every paid plan. Every paid plan starts with a 30-day trial.
- FreeNot on this plan
- StarterIncluded, 30-day trial
- GrowthIncluded, 30-day trial
- ScaleIncluded, 30-day trial
Everything in Marketing
Questions about Marketing
Is Marketing included on the Free plan?
No. The Free plan covers your contacts, deals and the basics. The Marketing hub, with email campaigns, SMS, WhatsApp and Automations, unlocks on Starter, and you can try it free for 30 days.
Can it replace Mailchimp and my SMS tool?
For most small businesses, yes. Email campaigns, bulk SMS, WhatsApp broadcasts and social posts all run from one hub, on the same contact list.
Which social networks can I post to?
Facebook, Instagram, LinkedIn, X and YouTube, from the Social Media page in the same hub.
Is it priced for businesses in Nigeria?
Yes. Plans are charged in your local currency where available, checkout runs through Paystack, and SMS works with Termii and Africa's Talking as well as the built-in option.
How do I see which campaign made money?
When someone a campaign reached pays an invoice in startbuddi, the revenue is counted for that campaign. Marketing analytics then shows ROAS and cost per customer.
All your marketing, finally in one place.
Start free, then unlock the Marketing hub on Starter with a 30-day trial. Your contacts are already here.
Or book a demo and we'll set it up with you.