Tiwalade Joanna Okedara-Kalu
Founder, CEO and CTO at startbuddiTiwalade Joanna Okedara-Kalu is the founder, CEO and CTO of startbuddi, the business system that brings clients, bookings, invoices, projects, marketing and the Chip AI assistant into one place. Tiwalade builds software around how service businesses really work day to day, and writes about client management, getting paid on time and why small businesses outgrow the tools they start with.
Founded startbuddi and leads its product and engineering
Published by Tiwalade Joanna Okedara-Kalu
What is workflow automation?
Workflow automation lets software run the repeatable steps in your business, like follow-ups and reminders, so you stop doing them by hand.
What is timesheet software?
Timesheet software records the hours people work, by task, project and day, so you can bill clients accurately, pay staff fairly and…
What is a unique selling proposition (USP)?
A unique selling proposition is the one reason customers should pick you over everyone else. Here is how to find yours, with…
What is upselling?
Upselling means offering a customer a bigger, better or longer version of what they already want. Here is how it works, with…
What is a value proposition?
A value proposition is the clear promise of what customers get from you and why it beats the alternatives. Here is a…
What is a website builder?
A website builder lets you create and publish a website without writing code, using templates and a visual editor, with hosting included.
What is a sprint in agile?
A sprint is a short, fixed period in which a team finishes a planned set of work, then reviews it. Here is…
What is a standard operating procedure (SOP)?
A standard operating procedure is a written, step-by-step guide to a routine task. Here is what goes in one, an example, and…
What is a statement of work (SOW)?
A statement of work sets out a project's scope, deliverables, timeline, price and sign-off in writing. Here is what goes in one,…
What is a task management system?
A task management system captures every job, gives it an owner and a date, and makes sure nothing slips. Here is how…
What is a sales funnel?
A sales funnel shows how many people move from first noticing you to buying. Here are the stages, a worked example with…
What is Paystack?
Paystack is an African payments company that lets businesses take card, transfer, USSD and mobile money payments. Here is how it works,…
How we write and check our content
Facts, prices and rules come from official and reputable sources, not from memory or other roundups.
Anything about startbuddi is checked against how the product actually works today.
When something changes we update the page and show the date it changed.
Put the ideas to work.
startbuddi gives you bookings, invoices, an inbox and Chip AI in one place. Free to start.
