Tiwalade Joanna Okedara-Kalu
Founder, CEO and CTO at startbuddiTiwalade Joanna Okedara-Kalu is the founder, CEO and CTO of startbuddi, the business system that brings clients, bookings, invoices, projects, marketing and the Chip AI assistant into one place. Tiwalade builds software around how service businesses really work day to day, and writes about client management, getting paid on time and why small businesses outgrow the tools they start with.
Founded startbuddi and leads its product and engineering
Published by Tiwalade Joanna Okedara-Kalu
What is a money manager app for businesses?
A money manager app for business keeps invoices, payments, expenses and cash flow in one place, so you can see what came…
MQL vs SQL: what is the difference?
An MQL has shown interest in your marketing; an SQL is ready for a sales conversation. Here is how to tell them…
What is Net Promoter Score (NPS)?
Net Promoter Score measures how likely customers are to recommend you, on a 0 to 10 scale. Here is how to calculate…
What is a lead magnet?
A lead magnet is something useful you give away in exchange for contact details. Here is how they work, the best types…
Estimate vs quote: what is the difference?
An estimate is your best guess at the price. A quote is a fixed price the customer can hold you to. Here…
What is a form builder?
A form builder is a tool for creating online forms, like contact, booking or order forms, and collecting the answers in one…
What is a Gantt chart?
A Gantt chart shows a project's tasks as bars on a calendar, so you can see what happens when and what depends…
What is a goal-tracking system?
A goal-tracking system is how you write down business goals, measure progress and check in regularly, so goals turn into results instead…
What is an invoice?
An invoice is a document that asks a customer to pay for goods or services. Learn what goes on one, the main…
Invoice vs receipt: what is the difference?
An invoice asks for payment. A receipt proves payment was made. Here's when to send each, what goes on them and why…
What is a kanban board?
A kanban board shows work as cards moving through columns like To do, In progress and Done. Here is how it works,…
What is a landing page builder?
A landing page builder lets you create single web pages with one goal, like collecting emails or taking bookings, without code or…
How we write and check our content
Facts, prices and rules come from official and reputable sources, not from memory or other roundups.
Anything about startbuddi is checked against how the product actually works today.
When something changes we update the page and show the date it changed.
Put the ideas to work.
startbuddi gives you bookings, invoices, an inbox and Chip AI in one place. Free to start.
