Tiwalade Joanna Okedara-Kalu
Founder, CEO and CTO at startbuddiTiwalade Joanna Okedara-Kalu is the founder, CEO and CTO of startbuddi, the business system that brings clients, bookings, invoices, projects, marketing and the Chip AI assistant into one place. Tiwalade builds software around how service businesses really work day to day, and writes about client management, getting paid on time and why small businesses outgrow the tools they start with.
Founded startbuddi and leads its product and engineering
Published by Tiwalade Joanna Okedara-Kalu
Business Continuity Plan Checklist for Small Businesses
A business continuity plan checklist for small businesses: power, phones, data, illness, suppliers and cash, with a one-page template and a worked…
Warm Lead: Definition, Examples and How It Works
What is warm lead in sales? A plain definition, how warm, cold and hot leads differ, the signs to look for, a…
Talent Acquisition Trends: 9 Practical Ideas That Work for Small Teams
Nine talent acquisition trends that matter to small teams in 2026: skills-based hiring, AI on both sides, candidate fraud, pay transparency and…
How to sell digital products online: a practical guide for small businesses
How to choose, test, price, sell and deliver digital products such as templates, guides and courses, and what to check on payments,…
Best Online Payment Solutions in 2026: Options Compared
The best online payment solutions for small businesses, compared on payment methods, countries and payouts: Paystack, Stripe, Flutterwave, PayPal and more.
Starting a Photography Business Checklist: How to Book Consistently
A starting a photography business checklist: pick a niche, price packages, take deposits, use contracts and fill quiet months, with a pricing…
8 Fresha Alternatives for Salons and Spas
Compare 8 Fresha alternatives for salons and spas: prices checked 1 October 2026, free plans, marketplace fees, deposits and who each tool…
Due Diligence Checklist for Buying a Business: Step-by-Step List + Free Template
A due diligence checklist for buying a business in 10 phases, from identity and accounts to staff, debts and handover, with red…
Customer retention: Definition, Examples and How It Works
What is customer retention? A plain definition, the retention rate formula with worked examples in naira and pounds, and simple ways to…
How to set up a Google Business Profile and get reviews
Set up your Google Business Profile step by step, get through verification, fill in the details that matter, and collect genuine reviews…
Closing a Business Checklist: Step-by-Step List + Free Template
A closing a business checklist in eight phases: clients, staff, money, tax, registration, contracts and records, with UK, US and Nigeria notes.…
Deal stage: Definition, Examples and How It Works
What is deal stage in sales? A definition, typical stages with exit rules, how stage probability drives a weighted forecast and a…
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startbuddi gives you bookings, invoices, an inbox and Chip AI in one place. Free to start.
