Tiwalade Joanna Okedara-Kalu
Founder, CEO and CTO at startbuddiTiwalade Joanna Okedara-Kalu is the founder, CEO and CTO of startbuddi, the business system that brings clients, bookings, invoices, projects, marketing and the Chip AI assistant into one place. Tiwalade builds software around how service businesses really work day to day, and writes about client management, getting paid on time and why small businesses outgrow the tools they start with.
Founded startbuddi and leads its product and engineering
Published by Tiwalade Joanna Okedara-Kalu
Local SEO for small businesses: how to get found on Google
How local SEO works, what Google looks at when it ranks nearby businesses, and a 30-day plan to get your business found…
How to write a business proposal that wins the job
The eight parts of a business proposal that wins, a template you can copy, how to price it and how to follow…
Retainer agreements: how to sell and bill monthly retainers
How to choose, price and pitch a monthly retainer, what your retainer agreement should say, and how to bill it without chasing.
Deposits and upfront payments: how much to ask for and how
How much upfront payment to ask clients for, how to explain it, what to write about refunds, and the easiest ways to…
How to organise customer information without searching through chats and notes
A practical system to organise customer information in one place: what to record, how to move it out of chats, and the…
How to set up a CRM for a small service business: a step-by-step guide
A ten-step CRM setup guide for service businesses: goals, stages, clean data, fields, forms and bookings, follow-ups, delivery, training and a monthly…
AI assistant for small business operations: what it should and shouldn’t do
What an AI assistant should handle in a small business, what it should never do on its own, how to protect client…
How to manage multiple freelance clients without losing track
How to manage multiple freelance clients with one system: vet the fit, agree terms in writing, onboard, block your time, control scope,…
How to automate client bookings and reminders without Calendly
How to automate client bookings end to end: services and availability, booking questions, deposits, automatic reminders and follow-ups, with or without Calendly.
Appointment tracking for consultants: manage your calendar without the back-and-forth
How consultants can track appointments and stop the scheduling emails: meeting types, availability rules, time zones, intake questions, deposits, reminders and follow-up.
Invoice vs receipt: what is the difference, and when do you need each?
An invoice asks for payment and a receipt proves it was paid. Here's when to use each, what they must include, and…
CRM implementation: 5 signs your agency needs it today (and the first fix for each)
Slow replies, client details in one person's head, no view of next month's revenue: the five signs your agency needs a CRM,…
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startbuddi gives you bookings, invoices, an inbox and Chip AI in one place. Free to start.
