Olabimpe Salami
Email and outreach specialist at startbuddiOlabimpe Salami is the email and outreach specialist at startbuddi. Olabimpe writes about the messages that bring customers in and back: email, WhatsApp and SMS campaigns, follow-ups, and turning enquiries into paying clients.
Runs email and outreach at startbuddi
Published by Olabimpe Salami

How to Name Your Business: A Small Business Name Generator Method, Rules and 100+ Ideas
A small business name generator you run yourself: 8 naming patterns, 100+ ideas by style, a scoring sheet and how to check…

Marketing on WhatsApp, email and SMS: a starter playbook
Write a one-page small business marketing plan, build a list people agreed to join, and reach them by email, WhatsApp and SMS…

Social media marketing for small business: plan, post and win customers
A four-part guide to social media marketing for small business: choose the right platforms, plan content people want, schedule without stress, and…

Market research for small business: a practical guide
Find out whether people want what you sell before you spend: desk research, customer interviews and surveys, competitor research, tools and small…

How to organise your customers: from WhatsApp chats to a real pipeline
Move your customers out of WhatsApp, DMs and spreadsheets into one list, build a simple pipeline, and keep it up to date…

How to market a small business: a practical guide for owners with no time
A four-part guide to marketing a small business: choose your customer and message, get found, reach people every week and measure what…

How to get clients for a service business: referrals, being found and outreach
How to get clients for a service business without a big budget: a clear offer, referrals and past clients, being easy to…

How to get customer reviews: ask, automate, reply and use them well
A four-part guide on how to get customer reviews honestly: the rules, when and how to ask, review request templates, automated requests…

Email marketing for beginners: build a list, send your first campaign and grow
A four-part guide to email marketing for beginners: why it works, how to build a list with permission, how to write and…

Content marketing for small business: research, create and share content that sells
A four-part guide to content marketing for small business: find the questions customers ask, create useful content faster with AI, share it…
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