Olabimpe Salami
Email and outreach specialist at startbuddiOlabimpe Salami is the email and outreach specialist at startbuddi. Olabimpe writes about the messages that bring customers in and back: email, WhatsApp and SMS campaigns, follow-ups, and turning enquiries into paying clients.
Runs email and outreach at startbuddi
Published by Olabimpe Salami
Email subject lines that get opened: rules and examples
Seven rules and eight formulas for email subject lines that get opened, with examples for small businesses, preview text tips and how…
Digital Marketing for a Startup: A Practical Guide for Bootstrapped Founders
Digital marketing for a startup on a small budget: the order to build your page, tracking, search, email and social, a worked…
WhatsApp Business app vs WhatsApp Business API: which do you need?
The WhatsApp Business app and the WhatsApp Business API compared: features, limits, per-message pricing, coexistence and when to switch.
How to Name Your Business: A Small Business Name Generator Method, Rules and 100+ Ideas
A small business name generator you run yourself: 8 naming patterns, 100+ ideas by style, a scoring sheet and how to check…
Startup Marketing: A Practical Guide for Bootstrapped Founders
Startup marketing for founders with no budget: find your first customers, pick two channels, track CAC and follow a 90-day plan you…
How to set up a sending domain for your emails
Verify your own domain so marketing emails come from your address, reach more inboxes and use your plan's full sending allowance.
How to set up WhatsApp automation flows
Build a step-by-step reply that runs when someone messages your WhatsApp: greet them, ask a question, branch on the answer, tag them…
How to set up your first email sequence in startbuddi
Build a series of emails that sends itself: pick what starts it, write each email, add waits between them, test it and…
How to send a WhatsApp campaign
Get a message template approved by Meta, then send it to your opted-in contacts now or later, and watch who read and…
How to send an SMS campaign in startbuddi
Write a bulk text, personalise it with first names, pick who gets it, then send it now or schedule it. Opt-outs are…
How to schedule social media posts
Write a post once, pick the accounts, choose a date and time, and let it publish on its own. Or ask Chip…
How to segment your email audience
Group your contacts with lists you manage by hand and segments that fill themselves from rules, then email exactly the right people.
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