Olabimpe Salami
Email and outreach specialist at startbuddiOlabimpe Salami is the email and outreach specialist at startbuddi. Olabimpe writes about the messages that bring customers in and back: email, WhatsApp and SMS campaigns, follow-ups, and turning enquiries into paying clients.
Runs email and outreach at startbuddi
Published by Olabimpe Salami
What is cold outreach?
Cold outreach means contacting potential customers who do not know you yet. Here is how to do it well, the rules to…
What is bulk SMS?
Bulk SMS means sending one text to many phone numbers at once from a dashboard. Here is how it works, what segments…
What is lead nurturing?
Lead nurturing keeps interested people warm with helpful messages until they are ready to buy. Here is how it works, with an…
What is follow-up automation?
Follow-up automation sends the right message at the right time after someone enquires, books or buys, so no lead or customer is…
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