Tiwalade Joanna Okedara-Kalu
Founder, CEO and CTO at startbuddiTiwalade Joanna Okedara-Kalu is the founder, CEO and CTO of startbuddi, the business system that brings clients, bookings, invoices, projects, marketing and the Chip AI assistant into one place. Tiwalade builds software around how service businesses really work day to day, and writes about client management, getting paid on time and why small businesses outgrow the tools they start with.
Founded startbuddi and leads its product and engineering
Published by Tiwalade Joanna Okedara-Kalu
What is a call to action (CTA)?
A call to action tells people exactly what to do next, such as book, buy or sign up. Here is how to…
What is AI sequencing?
AI sequencing uses AI to plan, write and set up a series of follow-up messages, so you review a ready draft instead…
What is an automation workflow?
An automation workflow is a set of steps that runs by itself when something happens: a trigger, actions, waits and conditions that…
What is BANT? Lead qualification explained
BANT is a simple way to qualify leads by asking about budget, authority, need and timeline. Here are the questions to ask,…
What are billable hours?
Billable hours are the hours you can charge a client for. Learn what counts, how to track them, and how to work…
What is booking software?
Booking software runs your appointments end to end: online bookings, calendar, reminders, deposits and reports. Learn how it works and what to…
What is a brand asset manager?
A brand asset manager keeps your logo, colours, fonts, voice and media files in one shared place, so everything you publish looks…
What is accounts receivable?
Accounts receivable is the money customers owe you for work already delivered. Learn how it works, how to measure it and how…
What is agile project management?
Agile project management delivers work in short cycles, with regular feedback. Here is how Scrum, kanban and sprints work for small teams.
What is accounts payable?
Accounts payable is the money your business owes suppliers for things you have already received. Here is how it works, an example…
Time management for business owners: find your hours and spend them well
A practical guide to time management for business owners: audit your week, set priorities, protect focus and choose the time tracking and…
The small business tool stack: every app you need, and how to run them from one place
Which business tools a small business needs at each stage, how to choose them on cost, overlap and data, and how to…
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startbuddi gives you bookings, invoices, an inbox and Chip AI in one place. Free to start.
